A defendable
pricing strategy
I hand-select and review comparable properties instead of relying solely on a computer-generated CMA. Together, we establish a realistic pricing “Strike Zone” we can defend when offers arrive.
GRANBURY, TEXAS · FOCUSED ON SELLERS
One Focus. One Side. Yours.
Your home deserves more than a place in the MLS. It deserves a thoughtful pricing strategy, compelling presentation, and someone who stays involved.
Request a Property-SpecificSteve Haines · Listing Specialist
Pinnacle Realty Advisors


THE DIFFERENCE IS FOCUS
I work exclusively with property sellers.
That means my time, marketing, and resources stay focused on your property—and the decisions that move it toward a sale. From how we price it to how buyers see it, each piece needs to work together.
Listing a property is easy.
Marketing it until it sells is the job.
THE STRATEGY BEHIND THE SIGN
Specific decisions.
Hands-on execution.
Your property at the center.
I hand-select and review comparable properties instead of relying solely on a computer-generated CMA. Together, we establish a realistic pricing “Strike Zone” we can defend when offers arrive.
I photograph my own listings and am a licensed drone pilot. I can improve, update, or add photography whenever the property or strategy requires it.
Bedrooms, baths, and square footage are facts. I explain what makes your property unique, valuable, and worth choosing over the competition.
The MLS is the beginning. I structure content and presentation for the major real estate websites where buyers search.
I directly market listings with property-specific graphics and content to DFW agents working with relocation and move-up buyers.
Photography, brochures, presentation, buyer feedback, and marketing adjustments. I don’t “list it” and leave it.
PRESENTATION WITH A PURPOSE
Real property. Thoughtful presentation.
Explore two before-and-after examples
from Steve’s property marketing.
BEFORE · ORIGINAL PRESENTATION
AFTER · VIRTUALLY STAGEDVirtual staging illustrates a furnishing concept. The after image is digitally altered and does not show the property’s current furnishings.
BEFORE · ORIGINAL PRESENTATION
AFTER · VIRTUALLY STAGEDVirtual staging illustrates a furnishing concept. The after image is digitally altered and does not show the property’s current furnishings.
ACTUAL AERIAL PROPERTY PHOTOGRAPHYA DIFFERENT PERSPECTIVE
Aerial imagery helps buyers understand the setting, the layout, and the relationship between a home and its surroundings.
As a licensed drone pilot, I can bring that perspective into your property’s marketing when it adds something meaningful.
Let’s find your property’s storyFROM THE SELLER’S SIDE
He took a unique approach to marketing our property that brought the right kind of buyers for our property.
His communication skills are top-notch, and he offered invaluable insights, advice and help along the way.
The house was on the market for a year and then Steve took it over and helped get it sold within two-months. Communications were great!
Excerpts from individual seller experiences. Results vary by property and market conditions.
DID YOUR LISTING EXPIRE?
Before you relist, let’s look at what buyers saw, what the market said, and what could change. Your next step deserves a strategy built around your property.
Let’s revisit your selling strategyFor owners whose property is no longer under an exclusive listing agreement.
He continued to work on the market analysis and find the right selling price to attract potential buyers.
Dale · Seller testimonial · July 2024
YOUR PROPERTY. YOUR NEXT CHAPTER.
Request a Property-Specific
Sales Strategy Analysis.
Tell me a little about your property and your plans. We’ll start a conversation about pricing, presentation, and the opportunities worth exploring.
